Monday, June 25, 2012

New webinar: Understanding mobile apps for the car

You're an app developer. You're looking for new opportunities. You were hoping, perhaps, that Web-connected refrigerators would be the next big thing. Being first to market with a fridge app — that would have been cool, right? I mean, literally.

Problem is, the market for fridge apps hasn't warmed up yet. I'm sure it will, though. But until then, why not the car? Cars are already connected. Car makers want to make them even more connected. And those cars will need apps, whether those apps are hosted on a phone, in the cloud, or in the car itself.

Interested? Intrigued?
Then set your calendar to the webinar happening this Thursday, June 28, at 1:00 pm ET. Here's the official synopsis:

Wouldn't your app look good here?
    Understanding Mobile Apps for Automotive
    Today's merger of mobile handsets and automotive platforms is creating a brand-new market for app developers. However there are many differences between a phone and car.
    This session provides an introduction to the automotive market for the app developer looking to get into this space. Learn how a car infotainment system is structured, UI considerations that help prevent driver distraction, why HTML5 promises to be the next killer development environment for the car, and more.

On the downside, you won't learn about apps for white goods.
But, because the webinar is hosted by my inimitable colleague Andy Gryc, who has actually written software for cars, you will get the straight goods. Which is, well, cool.

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